Jayden is a Senior Research Assistant at the Lee Kuan Yew Centre for Innovative Cities (LKYCIC). He holds a bachelor’s degree in business management from RMIT University and a master’s degree in data science from the University of London. Before joining LKYCIC, Jayden worked several years in the marketing industry and was most recently a Research Associate at INSEAD. His research interests include digital and social media, consumer behaviour and urban economics.
He is supporting King Wang and team on the " Trust Experiments – Measuring Trust in AI as Actions, What Raises and Reduces Trust, and What Innovators and Organizations Can Do to Design Future Trusted AI" project.
- Master of Science in Data Science, University of London (2022)
- Bachelor of Business (Management), RMIT University (2011)